Student Advisor

The Student Advisor role is responsible for international and domestic student recruitment activity with an emphasis on lead conversion through consultative sales calls to students and their parents who have applied or made an enquiry about a programme of study at Cambridge Education Group. This role will have a specific focus on converting students applying to our ONCAMPUS centres in the UK, EU and USA.

Key Working Relationships

  • Direct Sales team
  • Marketing
  • Central Admissions team
  • ONCAMPUS brand Directors and Recruitment team

Key Responsibilities and Capabilities

  • Intensive sales activity by telephone, email and other platforms to meet student recruitment targets
  • Ensure that direct sales enquiries, direct applications and centre walk-ins are converted via focused follow-up activity
  • Work in partnership with Marketing to design effective recruitment campaigns through Social
  • Media and other platforms
  • Work closely with the regional recruitment teams to follow-up leads generated by educational agents
  • Collaborate with the admissions team to ensure fast, efficient and effective follow-up of student leads and applications to improve conversion rates, attain sales outcomes and provide high standards of customer service
  • Record the details of all sales activity after each call in the Cambridge Education Group CRM system, ensuring a high degree of accuracy and giving clear visibility of results and the current sales pipeline

Performance Measures

  • Achievement of annual sales targets for recruitment of direct students for ONCAMPUS from specified markets
  • Conversion rates for students applying directly to Cambridge Education Group

Person Specification


  • Excellent communication and consultative sales skills
  • Persuasive relationship builder
  • Strong work ethic, self-motivated, punctual and highly organised
  • Customer-service oriented
  • Pride in delivery of work to high standards, set and meet challenging goals
  • Attention to detail, cultural awareness and sensitivity
  • Adaptable and versatile
  • Enthusiastic and energetic, with a track record of high achievement
  • Innovative Thinker


  • Experience of working in a sales team or sales-focused customer service environment
  • A track record in international student recruitment
  • Ability to speak foreign languages

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