Job Purpose

We are looking for an experienced Sales and Marketing Manager to help head up student recruitment for Excel College, Xinlung Group’s subsidiary language school.

Responsible for maintaining excellent relationships with agent accounts in specific market regions and ensuring sales targets are met. To analyse sales and help develop and implement a marketing plan in order to grow the business. To market the school in various ways including via the website, promotional materials, attendance at fairs and trips in country and abroad.



· Proven track record in the EFL industry: min 2 years

· Knowledge and previous experience of the EFL industry

· Dynamic, persuasive, motivated and hard working

· The ability to engage and communicate productively with an international community of clients & customers

· Excellent organisational and record keeping skills


· Second language

Key areas of responsibility will include but not be limited to :

· To establish and build relationships with new business contacts in order to grow the business

· To maintain excellent relationship with all (prospective) agents

· To respond to enquiries from agents and negotiate the best price

· Analyse sales figures and help to develop and implement marketing strategies to grow the business

· Report and present sales results at monthly meetings with the group’s executive manager

· To ensure sales targets are met

· To monitor the stock of marketing materials and ensure agents receive up-to-date promotional materials

· Attend team meetings and share best practice with colleagues

· To monitor our competitors’ courses and prices in order to keep abreast of the current demands of the market and provide fresh ideas for new courses and promotions

· Ensure database and associated admin tasks are maintained

· To monitor website traffic and offer creative ideas in order to increase the business

· To keep up to date with market news, trends and opportunities with your assigned markets

· To travel extensively for regular in-country meetings with agents in your designated regions and to your assigned countries

· To help promote incentives and special offers internally and externally

· To assist with the practical arrangements for group booking

· Employees may perform other related duties as negotiated to meet the on-going needs of the organisation.

How to Apply

If you are interested in this position, please apply ASAP with your covering letter and CV, highlighting your relavent experience.

Application deadline: ASAP

Job Type: Full-time

Salary: £25,000.00 to £28,000.00 /year

Required experience:

EFL: 2 years

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